Services < Strategic Web Marketing
More Services: Public Relations | Strategic Marketing | Direct Marketing | Advertising

Over the past 20 years, the explosive evolution of the Internet has transformed the way the world does business. As one of NC’s leading web marketing firms, we understand that the corporate website serves as the core tactic of a communications strategy.

Banner Ads
Gotham’s experienced website designers will create visually arresting static or interactive banners to drive clients to your website.

E-Commerce
Launch your business in the world’s fastest growing marketplace. Our staff has the experience, expertise and technology to help you open up a safe, secure new revenue stream over the internet. Whether you're looking to supplement your brick-and- mortar sales or start an online-only store, Gotham can help. Digital catalogs, online shopping carts, electronic transaction processing, inventory management systems are all within our core competencies.

E-Newsletters
Maintain top of mind awareness of all the services and products your company has to offer with this affordable form of direct web marketing.

Microsites
Move your prospects closer to a buying decision with strategically placed, specifically targeted mini-websites that deliver targeted messages in an environment tightly focused on a single topic or subject.

Podcasts
A podcast is a digital media file that can contain audio, video or both and is downloaded by interested subscribers. It is distinguished from other digital media by its ability to be syndicated and downloaded when new content is added.

Web Programming
From integration of systems, to automation of manual processes, our programmers are well-versed in .net, C++, Cold Fusion, PHP and ASP. Our programming methods also give clients the power to change text and photos on their own websites through easy-to-use administration panels.

Search Engine Marketing and Optimization
X-Factor Marketing, Gotham’s sister company, specializes in web copywriting, website marketing and search engine optimization. Using internal and external optimization techniques along with optimized traditional public relations strategies, X-Factor will ensure that your firm’s name is readily found on top search engines such as Google, Yahoo, and MSN and stays there with regular optimized public relations distribution.

[ View List of X-Factor Clients ]

Website Development
Websites, like other media, should be a marketing tool and not just a presence. Our website designers creatively devise ways to make your website work smarter and harder for your company driving sales through digital storefronts. Our expertise in search engine optimization as well as intuitive navigation design enables us to create a web presence that yields results.

return to top